Le Dressing de Cloé already had an e-commerce site built on WooCommerce, but it faced significant technical limitations, particularly during peak traffic times.
The Power of Shopify for the Fashion Industry
+10 k
followers on social media
.
+7,3 k
orders since launch
.
+2,8 k
average number of visits per month
.
4.3
Rating for Le Dressing de Cloé based on more than 24 reviews.
+10 k
followers on social media
+7,3 k
orders since launch
+2,8 k
average number of visits per month
4.3
Rating for Le Dressing de Cloé based on more than 24 reviews.
Cindy's Project
Le Dressing de Cloé is an online women’s ready-to-wear boutique with a strong following on Facebook and Instagram.
We supported the migration and complete optimization of its e-commerce platform to fuel its growth and secure its sales.
Limited e-commerce capacity in the face of growth
Le Dressing de Cloé already had an e-commerce site built on WooCommerce, but it was facing significant technical limitations.
During periods of high traffic, particularly following social media campaigns, the site became unstable, directly impacting sales. The challenge was therefore to migrate to a more robust solution capable of handling traffic spikes while offering simplified management for the business owner.
Our mission
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Stabilize the platform
Implement a reliable solution capable of handling traffic spikes associated with social media.
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Optimize conversion
Improve the customer journey and implement effective marketing strategies.
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Becoming more independent
Enable the customer to easily manage her store on a daily basis.
Our solution
Migration to a Shopify solution
We migrated the store to Shopify to ensure stability, performance, and ease of use. The site has been redesigned to showcase products and optimize the user experience, particularly for visitors coming from social media.
We have also implemented several conversion strategies: abandoned cart reminders, promotional codes, and recommendations for complementary and similar products.
When the website went live, we worked closely with the client from her store to ensure a smooth launch.
An e-commerce platform designed to perform even during periods of heavy traffic. A seamless, conversion-focused experience, perfectly suited for social media sales.
The project's strengths
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Integrated marketing tools
Abandoned cart reminders, promo codes, and product recommendations to increase the average order value.
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Ongoing strategic support
Regular monitoring to adjust the e-commerce strategy and maximize results over time.
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Optimizing the customer journey
An improved sales funnel to maximize conversions and streamline the user experience.
Got a project in mind?
Do you have a clear business challenge, a specific need, or simply the feeling that your current tools are no longer up to the task?
A custom-built platform can transform the way you work and become a real driver of performance.
A fantastic experience—a team of professionals who put me at ease and guided me every step of the way through the redesign of my website and my transition to Shopify!
Cindy Roctus
Manager, Le Dressing de Cloé